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MSI connects forward-thinking marketers and exceptional academics.
MSI, a non-profit member organization, has been at the forefront of marketing science and research since 1961. We bring together marketing’s most renowned scholars and leading marketers from the world’s best companies to create an unbiased platform for scientific research, purposeful collaborations, and unparalleled peer-to-peer networking.
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Our brand-new website offers more searchable content, new features and resources, and tools to personalize your corporate or academic member account. We think you’ll enjoy your new member experience.
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As a non-profit organization, MSI is committed to making great science accessible to everyone through free access to working papers.
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In our webinar series, academics and industry experts present the latest insights in marketing research, available live or on-demand.